FACITY

Think about a person and tell me what you see? I bet you two eyes, a nose and a mouth. The human face never ceases to dazzle us and few things have been as depicted in art.
Facity, an online photo project, also sets out to capture its curious features but without today’s common emphasis on good looks. Instead, this project commits to another dogma – authenticity. Hundreds of frontal photos create a digital catalogue of countenance, showing human faces with their asymmetries, imperfections and flaws, yet with their naked and genuine beauty. Put together, it’s like looking into a mouth-watering bag of M&Ms, each goodie so unlike, seen jointly so alike.

The project itself started two years ago in Berlin when lifetime friends, Kerem Ergün and Hannes Caspar, decided to capture the faces of their city. Today they are collaborating with hundreds of photographers in different cities around the world and photos are uploaded on a daily basis from Asia, Europe, South America and the USA. In other words, Facity has gone from being one city of faces to many and the project continues to grow. But not forever, the day Hannes and Kerem have taken photos of all Berliners they intend to close down Facity. However, at last count that would take another 9377 years.

Amelie Malmgren

Psst….do you want to participate?
Put yourself in contact with Facity’s photographer in Barcelona: info@silvergelatine.com